Fruit in bedrijf

Fresh fruit and crunchy vegetables for every child at school or in childcare, every day. We optimised the website for search, making it faster and easier for schools and childcare centres to place their orders.

Web-app

SEO optimisation

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Dream

Fruit in Bedrijf is working towards a Netherlands where every child can enjoy fresh fruit and crunchy vegetables at school or childcare. They are developing a digital platform that makes it easy for schools and childcare providers to manage their orders. This puts healthy choices just a few clicks away.

Result

The SEO strategy turned a simple web app into a lead-generating channel. This year, the website attracted 10.000 visitors, with 50% arriving through organic search. The targeted “Fruit for Childcare” landing page alone reached 2.500 relevant visitors.

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The website started as a functional web app. With targeted SEO optimisation actions, it has grown into an active lead-generation channel. The “Fruit for Childcare” landing page has already attracted 500 relevant visitors through organic search. The platform now makes life easier for existing users while continuing to generate new enquiries.

SEO

Targeted SEO optimisation delivered strong growth in organic search traffic. By early 2024, the website had already attracted 10.000 visitors. Half arrived through search engines, while the ‘Fruit for Childcare’ landing page alone brought in 2.500 visitors.

Website content

We rebuilt the website content from the ground up, updating every piece of copy and imagery. Clear messaging and a fresh visual style now connect more closely with the target audience. The result is a professional website that tells a clear story and helps visitors find what they need faster.

Current growth

In 2026, sessions increased by 768% compared with 2025. Engaged sessions grew by 705%.

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Fruit in bedrijf

Dream

Result

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SEO

Website content

Current growth

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