Recruiting skilled professionals: branding and marketing that Klik

A fully automated recruitment website platform that increased monthly website traffic by 765% in its first month through focused advertising strategies.

Dream

Klik’s digital dream is to fully automate recruitment for SMEs. The goal is to help any business owner without HR experience, recruit new employees in just a few clicks, using their own careers page and targeted social media campaigns.

Result

A new web platform with conversion-focused copy, supported by aligned Meta and Google Ads campaigns. In the first month, the campaigns increased website traffic by 765%.

Approach

End to end web platform design

Copywriting: clear language for your web platform

A full funnel marketing strategy

Branding that gives your brand a clear, unmistakable identity

👷🏼

The complete ASO and ASA package for maximum growth and visibility of the JOIN app. A tailor-made ASO strategy, combined with carefully designed ads and product pages, makes the app stand out and reach cycling enthusiasts directly.

Google Ads

Google Ads search and branded campaigns increased brand awareness and conversions, resulting in a clear rise in subscriptions at a low cost per result.

Meta Ads

By moving straight to targeted A/B/C tests, we increased the click-through rate (CTR) of the best-performing ads, with peaks of 7.46% and 8.95%.

Video Shorts

Together, we created engaging short form videos with clear, direct scripts that quickly show potential customers the value of Klik. These became the foundation for Klik’s visual Meta ads.

Website platform copywriting

Employers in construction and engineering value clear language without the fuss. That is why the website uses a
direct tone of voice, so every employer knows exactly what to expect.
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